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BUS108

Sales Strategies

VanWest College Sales Strategies

This course provides comprehensive coverage of consultative selling, strategic selling, relationship selling, partnering, value-added selling, and sales force automation developing a presentation strategy and management of self and others. Students will build upon past improvements in selling and adjust to the changes that have accompanied the age of information. Students investigate, discuss, and report their findings to the class. They develop a written report of the personal selling implications inherent in the ongoing operation of a business. Each student delivers an oral presentation of this plan.

Course Details

  • Course ID: BUS108
  • Course Name: Sales Strategies
  • Course Length: 2 months (8 weeks)
  • Offered Location: Vancouver
  • Method: In-person Lecture
  • Start Dates: 2026: January 19, March 16, July 6
  • Course Schedule: Monday & Wednesday (3:00 – 5:45 PM or 6:00 – 9:30 PM) or Tuesday & Thursday (3:00 – 5:45 PM or 6:00 – 9:30 PM)
    * You may have additional or make-up classes on Fridays
  • Credential: Upon the successful completion of this single course, you will receive Sales Strategies Single Course Certificate

Admission Requirement

English Admission Requirement

  • Completion of EAP 300 with a final grade of 75% from VanWest College (Vancouver or Kelowna), or
  • IELTS Academic 5.5+, or
  • TOEFL IBT 65+, or
  • Duolingo 100+, or
  • Cambridge English Qualifications: B2 First exam (FCE): Minimum overall score of 160 or grade “C”, or
  • EIKEN Pre-1 with a combined score of at least 2450, or
  • Pearson Test of English (PTE) Academic with no single score lower than 50 or with an overall score of 52 and above

Academic Admission Requirement

  • High School Diploma (Grade 12), or
  • General Education Development (GED)

Tuition & Fees

Tuition & Fees
Course Fee (Domestic): $1,000
Course Fee (International): $1,300
Application Fee (Domestic): $150
Application Fee (International): $250
Student Services Fee: $250

*Textbook costs are not included. Textbooks should be purchased by the individual. For the list of required textbooks, please click HERE.

Textbook

  • Textbook: Gerald L Manning; Michael L. Ahearne; Barry L Reece (2018). Selling Today: Partnering to Create Value. Pearson Education Canada.
  • ISBN: 0134478339 / 9780134478333
  • Online Source: Vital Source
  • Buy at VanWest: Yes

All of our Vocational College Programs are reviewed and approved by the registrar of the Private Training Institutions Regulatory Unit (PTIRU) of the Ministry of Advanced Education, Skills & Training.

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